El resultado fue reconocido con el premio a la mejor app de servicios turísticos en ‘The AppTourism Awards 2019’, el concurso impulsado por Segittur, la Sociedad Estatal para la Gestión de la Innovación y las Tecnologías Turísticas, para premiar las mejores soluciones móviles en el ámbito turístico.

La nueva MeliáApp pretende acompañar al cliente en todo el Customer Journey, es decir, en todas las fases de interacción. Por ello, no solo permite buscar y completar una reserva de hotel, sino que el cliente también puede realizar el check-in online y recibir la llave digital en el móvil (para aquellos hoteles con este servicio), y gestionar toda su estancia, desde hacer una reserva en el restaurante o el spa del hotel hasta solicitar el servicio de habitaciones o los amenities de baño, entre otras múltiples opciones.

Asimismo, el cliente puede comunicarse con el hotel a través del chat, que además sigue habilitado varios días tras la estancia para que se pueda gestionar cualquier incidencia en caso necesario.
Por otro lado, los miembros del programa de fidelidad MeliáRewards pueden seguir disfrutando de todos los beneficios del programa y canjear sus puntos de la manera más fácil y rápida, ya que, entre otras funcionalidades, la app permite guardar las formas de pago habitual, de forma segura, para que el proceso de pago sea más sencillo.

Meliá Hotels International ha puesto el acento en la innovación y pretende situarse a la vanguardia del sector en este ámbito. La actualización de su portfolio de marcas y la renovación hotelera han sido claves en los últimos años.

Confían en nosotros
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